Improving Service Quality in the Global Economy: Achieving High Performance in Public and Private Sectors, Second Edition

Within American service sector organizations there exists a gap between understanding customer service quality improvement (QI) theories and applying them. Improving Service Quality in the Global Economy: Achieving High Performance in Public and Private Sectors, Second Edition fills that gap by presenting theory, application models, and cases of successful customer service QI efforts in both the public and private sectors. The book emphasizes the selection and development of strategies for quality improvement in regulated public non-market-driven services such as education, government, and healthcare.

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This revised edition promotes managerial thinking that integrates QI and Knowledge Management (KM) concepts with leadership principles that enable effective responses to the changing demands of the global economy. The text provides step-by-step guidelines, recommendations, and action plans for implementing quality improvements in service sector industries, which now generate two-thirds of America’s GDP.

SKU: 9780849338199
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Weight 1 kg
Dimensions 24 × 16 × 3 cm
Book Author

Harvey W. Blanch, Michael Milakovich

Edition

2nd

Format

Hardback

ISBN

9780849338199

Language

English

Pages

432

Publication Year

Publisher

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sarasbooksonline.com

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