Intelligent Retail : The Future of Stationary Retail

By (author)Heinemann

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This book shows stationary retail a way to reinvent itself after Corona, in order to be able to survive against the strong competition of online retail. The focus is on the central issues that will shape the retail of the future. For example, brick-and-mortar retail in particular must now work with intelligent systems based on data and adopt or even surpass methods that the large online marketplaces have been using successfully for a very long time. In this regard, artificial intelligence also plays a major role in retail. This is not just about automation and robots taking over tasks, but also about instruments and machines being able to learn and draw conclusions themselves in all retail functions. This is becoming increasingly difficult because our shopping and search behavior is constantly changing.

SKU: 9783658383152
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Weight 1 kg
Book Author

Heinemann

Edition

1st

Format

Paperback

ISBN

9783658383152

Language

English

Pages

396

Publication Year

Publisher

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