Tech Investments 2E: ROI Road Map from Business Case to Value Realization

By (author)JM Keen

A guide to getting the crucial business case right–every time Showing professionals how to calculate the value of typical budgeting and funding requests quickly and easily, Making Technology Investments Profitable applies the “Value Realization” process, using proven strategies that maximize the business payoff from IT projects.

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Making Technology Investments Profitable, Second Edition is the go-to resource that CIOs, CFOs, business unit heads, program directors, and solution design managers can use to be more assured that “expected ROI” becomes “realized ROI” for important IT-enabled investments.

Research shows that over 76% of IT programs fail to achieve their promised ROI. Most of this shortfall can be prevented when senior leaders champion a disciplined focus for finding and stopping these avoidable value leaks.