The Power In/of Language

This program will provide a better teaching and learning experience–for you and your students. Here’s how:

• Relate Concepts to What’s Happening Today, Personally and in the Workplace: Give students hands-on ways to develop practical human relations skills and stay involved in class.
• Reinforce Concepts and Build Skills: Proven pedagogy, exercise sets, and end―of-chapter material are all geared towards ensuring students grasp the concepts.
• Keep your Course Current and Relevant: New examples, research findings, and examples appear throughout the text. Twelve of the case openers and twenty-four cases are new.