Nichts ist a?lter als der Erfolg von gestern. Im internationalen Wettbewerb nimmt der Druck fu?r Start-ups und etablierte Unternehmen zu: innovative Produkte und Dienstleistungen mu?ssen in immer ku?rzeren Zyklen entwickelt und geliefert werden. Personalmangel, hohe Unternehmenssteuern und lange Antragswege sind nur einige der Innovationshemmnisse, die den Abstand deutscher Unternehmen zur Weltspitze vergro??ern. Aktuelle weltpolitische Ereignisse offenbaren eine starke Abha?ngigkeit Deutschlands von Dritten, insbesondere bei Energie und Nahrung, aber auch bei der Digitalisierung. In allen Bereichen muss eine unternehmerische Trendwende eingeleitet werden. Dazu soll dieses Buch Impulse geben. Viele praxiserprobte Ideen und Anregungen aus der aktuellen Innovationsszene fu?r die Bereiche Organisation, Vertrieb, Fu?hrung und Personalwesen werden vorgestellt – zumeist von Fu?hrungskra?ften, die wissen, “wie es geht”.
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Innovative Unternehmensf?hrung : Erprobte Strategien, Techniken und Booster, die Unternehmen und Start-ups zukunftsf?hig machen
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| Weight | 1 kg |
|---|---|
| Book Author | Kastner |
| Edition | 1st |
| Format | Paperback |
| ISBN | 9783658409425 |
| Language | German |
| Pages | 448 |
| Publication Year | |
| Publisher |
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