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Foundations of Finance
As with previous editions, the 10th Edition, Global Edition focuses on valuation and opens every chapter with a vignette based on financial decisions faced by contemporary, real-world companies and firms. Revised and updated, the text features new lecture videos, financial thinking, user feedback, and changes inspired by the passage of the Tax Cuts and Jobs Act of 2017 in the United States of America, so students are well equipped to effectively deal with financial problems in an ever-changing financial environment.
₹8,095.00 -
Measuring Team Performance: A Step–by–Step, Customizable Approach
So, you′ve empowered your teams to make the decisions that lead to success. But how do you measure their progress and keep them accountable? This book outlines a field–tested measurement system that can be customized to fit any team.
₹3,899.00 -
Essentials of Marketing
The book is further complemented by a full range of online resources, including companion website, power-point slides and an instructor’s manual.
₹6,299.00 -
The Ethics of Bankruptcy (Professional Ethics)
The fundamental ethical problem in bankruptcy is that insolvents have promised to pay their debts but can not keep their promise. The Ethics of Bankruptcy examines the morality of bankruptcy. The author compares and contrasts the Humean doctrine of promises as useful conventions with the Kantian view of autonomous agency constituting promissory obligations; he explores ethical concerns raised by forgiveness, utilitarianism and distributive justice and the moral aspects of insolvents’ contractual, fiduciary, tortious and criminal liability.
₹5,140.00 -
Operations Strategy: A Value Chain Approach
‘I particularly like its straightforward, functional approach, which makes it easy for the student to understand. I also like the liberal use of examples and case studies, which are bang up to date and still topical. ‘ – Mark Godson, Sheffield Hallam University
₹6,170.00 -
Management Information Systems
Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.
₹7,110.00 -
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Unsecured Ladders: Meeting the Challenge of the Unexpected
We live in times of unprecedented turbulence and complexity. Time and time again unexpected events take business and political leaders by surprise. Though we may not know their details, we do know that such events are inevitable.
₹3,750.00 -
Multinational Enterprises in Asian Development
This book takes a fresh look at unresolved issues associated with the role of multinational enterprises and foreign direct investment in economic development in light of the experiences of developing countries in Asia.
₹11,950.00 -
Marketing: An Introduction, Global Edition 4th Edition
What will you learn about Marketing in this latest edition?
- You will be guided through five major themes: creating value for customers, building and managing strong brands, measuring and managing ROI, harnessing new marketing technologies in the digital age, and marketing responsibly around the globe.
- You will be presented with a comprehensive outline of marketing theory and practice because Marketing is a company-wide function.
- You will be provided with the most up-to-date coverage of current issues in Marketing, including the implications of Brexit for the European marketers, changes in the rules and regulations such as the General Data Protection Regulations of the EU, and the rise of mobile marketing and networked consumer.
- Your learning experience will flow seamlessly between the book and the online environment, with chapter links to European bodies, marketing journals, case study questions, and multiple-choice questions.
With an approachable style and variety of features and applications, this must-have guide will provide the tools you need to gain a broad insight into this ever-expanding field and think like a marketer.
₹7,219.00 -
Strategy for Success in Asia (MBA Series): Mastering Business in Asia
In order to achieve success, managers need to understand the strategic issues in Asia. Strategy for Success in Asia covers areas from the uniqueness of Asia like its economic and cultural diversity to the roles of governments and the importance of alliances.
₹2,599.00 -
Introducing Human Resource Management
This 8th edition has been fully revised to include:
• The latest developments in relation to Brexit.
• A new section about the General Data Protection Regulation (GDPR).
• Greater coverage of Talent Management in Organisations.
• More emphasis on employee voice.
• A focus on developing your employability skills in areas such as: management of self, management of your learning, problem solving, thinking critically, working with others, data handling, communication and business awareness.
₹6,599.00 -
World Class Sales & Operations Planning
The sales and operations planning (S&OP) process is a major baseline for high-performance companies because, when done correctly, it keeps supply and demand in balance at the volume and detailed mix level, integrates and builds teamwork between general management, sales, operations, finance and product development, and links the company’s strategic and business plans to its detailed processes and tools used to run the business on an hourly basis. However, due to a lack of state-of-the-art guidance, most firms still aren’t achieving the substantial end-to-end supply chain, profit and shareholder value improvements that this process can help deliver.
₹4,299.00 -
Wiley GAAP 2007: Interpretation and Application of Generally Accepted Accounting Principles
The most practical, authoritative guide to GAAP, Amidst a national parade of corporate scandals, accounting professionals require a timely, rock–solid resource in order to instill clients and investors with the confidence they have come to expect.
₹15,899.00 -
Marketing Communications
Building on the success of the last edition, the 7th edition uses examples, case studies and research results from various countries, industries and markets to make the concepts more practice orientated and help you grasp essential facts. Extensive case material on global brands like Snickers, Libresse, Guinness, Costco, Baunat, Trooper and Lego have been added to reflect the recent developments in marketing communications.
₹6,235.00 -
Welfare Capitalism in East Asia: Social Policy in the Tiger Economies
Social Policy has been a key dimension of dynamic economic growth in East Asia’s ‘little tigers’ and is also a prominent strand of their responses to the financial crisis of the latte 1990s.
₹11,650.00 -
Fundamentals of Engineering Economics
My Lab™ Engineering is not included. Students, if My Lab Engineering is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. My Lab Engineering should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with My Lab Engineering My Lab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, My Lab personalizes the learning experience and improves results for each student.
₹8,095.00 -
Essentials of MIS, Global Edition, 13th Edition
The 13th Edition consists of 12 chapters with hands-on projects that cover the most essential topics in MIS. In addition to the core text, this edition includes a Video Case Package consisting of 28 video case studies and 10 instructional videos to illustrate business uses of information systems, explain new technologies, and explore concepts. The knowledge and information in this book will be most valuable to students — regardless of major — throughout their business careers.
₹6,016.00 -
Management and Cost Accounting
This book will help you learn about the aspects of management accounting that are essential in your study and your future performance in the workplace. Key Features Up-to-date and comprehensive coverage of digital technologies, including artificial intelligence, robotics, 3-D printing, the Internet of Things, and Big Data analytics. Expanded and revised sections on strategic management accounting, the balanced scorecard, quality costing, governance and sustainability, as well as aspects of internet entrepreneurship. A wealth of resources including professional accountancy practice exercises and end-of-chapter questions providing opportunities to learn and develop exam agility. Harvard Business School and other cutting edge case studies that illustrate how management accounting is deployed in enterprises across locations and situations
₹7,219.00 -
Marketing Communications
The 8th Edition, which contains two new chapters, reflects the changing and disruptive world of marketing communications. Throughout the text the impact of digital media and its ability to influence audience, client, and agency experiences, is considered. Each chapter has been extensively revised, with new examples, the latest theoretical insights, and suggested reading materials. Each of the 22 chapters also has a new case study, drawn from brands and agencies from around the world.
₹6,344.00